Coca-Cola

 

Coca-Cola teamed up with Lakserytteren and made one of the most succesful Danish, branded campaigns on Snapchat.

The campaign was the perfect match between a cool product and a creative influencer and involved both stories on Snapchat and offline events.  The campaign was received by a remarkable engagement within the teenage audience as more than 1 in 10 teens bought a Coca-Cola product to be part of the campaign. 

This campaign video above speaks for itself, have a look.

 
coke01_pics.png
 

Insights

 
coke01_users2.png

The stories aimed to engage the users, to make the campaign relevant and to get the product into their hands.

coke01_users.png

Snapchat stories were edited into facebook-friendly videos and shared on Coca-Cola's facebook page.

 All snap stories we're edited into facebook-friendly videos and shared.
 

Other Cases